Project Overview
Kyoto Technologies is a carbon-negative blockchain company focused on transforming the Voluntary Carbon Market (VCM) and advancing Regenerative Finance (ReFi). By leveraging Web3 technology, Kyoto aims to solve the scaling issues of the VCM and bring synthetic carbon credits on-chain. Their ecosystem, powered by the $KYOTO token, is designed to support a wide range of participants, from businesses to governments, all committed to reducing carbon emissions and driving sustainable impact.
Collaborators
Sophie Bigmore, Frank Harnett, Georgiana Forster
Capacities
Creative Direction, Brand Strategy, UI/UX Design, Collaboration, Project Management
My Contributions
As the Creative Director at Kyoto Technologies, I played a pivotal role in shaping the company’s visual identity and digital presence.
Creative Direction & Brand Refresh: Led Kyoto’s 2021 brand redesign, aligning the visual identity with the company’s mission.
Brand Architecture & Strategy: Developed cohesive brand architecture for sub-projects, ensuring scalability across initiatives.
Marketing Collaboration: Partnered with the marketing team to craft and execute an omni-channel launch plan.
UI/UX Design: Directed the design of DEX and launchpad platforms, creating user-friendly interfaces and collaborating with developers for seamless integration.
